Pink Fig Candles

Cate approached us looking to take her side-business to the next level, after developing and trialling her products through her flower shop here in Wangaratta. She recently had a logo and labels designed for her new range of handmade candles and wanted images and a website to help sell them as a separate entity from the florist. She was drawn to our moody and rich imagery, which aligned with her personal style and that of her products.

The first step was to capture the images, which would form a large part of the website and marketing material. Using custom wooden props and rustic surfaces, we were able to craft a range of images that highlighted the products and capture their luxurious essence. The label design then helped to inform the website design, utilising pattern and texture to compliment the photos.

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We used Squarespace for this website, which offered the best balance between design capability and back-end commerce functionality for a small number of products.